This course material © 1995 Chad Dell. It may be reproduced for non-profit, educational uses, but publication in any profit-making form or in any book or magazine form must first be cleared with the author.

Chad Dell (cedell@students.wisc.edu), Department of Communication Arts, University of Wisconsin-Madison


Video Production and Direction

Chad Dell     6033 Vilas Hall  263-3996 o; 
Office Hrs:   Tues. 3:30-5:30; or by appointment

TA:
Shari Goldin  6033 Vilas Hall  263-3996 o; 
Office Hours: Tues. 3:30-5:30; or by appointment


Course Objectives:  To write, produce and direct a 10 to 15 
minute video project, following a narrative or documentary 
trajectory, that can be used for a graduate school portfolio, as 
entrée to a job in production, entered in student festivals, and 
so forth.  In the course of producing the project, you will 
quickly learn professional production techniques in a "trial by 
fire" fashion, by being thrust into it.  It's essentially a sink 
or swim approach.  You are expected to swim.

Required books available at Canterbury Bookstore, 315 W Gorham: 
Alan Rosenthal, Writing, Directing & Producing Documentary Films. 
Michael Rabiger, Directing: Film Techniques and Aesthetics.

A copy of each book is also on 3-hour reserve in the Helen C. 
White Library Reserve Collection.  (Rosenthal: PN 1995.9 D6 R65 
1990; Rabiger: PN 1995.9 P7 R26 1989.)  Please respect your 
colleagues and return the books on time.

Required course reading packet: available at Bob's Copy Shop, 
Univ. Square Mall.


                               CLASS POLICIES:

1. Attendance and punctuality are mandatory at lectures and labs. 
Habitual lateness and/or missing more than three classes (without 
written medical excuse) will result in a lowered grade.

2. Late assignments: The pace in this course will be fast and 
furious.  Therefore, don't wait until the last minute to do 
assignments: equipment you need may be booked, and future 
assignments will be looming.  Late assignments are penalized 10% 
for each day late.

3. Financial liability: You have access to thousands of dollars 
worth of equipment in this course.  Our insurance coverage has a 
$1,000 deductible, which you are responsible for (at minimum) in 
the event of equipment loss or purposeful or neglectful breakage.


4. Please: Equipment does break down in the course of use. When 
it does, please fill out an equipment trouble report--on any 
equipment that is broken or malfunctioning. Don't let the next 
person check out broken equipment; report it, and we'll get it 
fixed. If you're not sure, report it anyway.


5. Misuse of equipment privilege:  This class operates on a tight 
schedule with limited equipment.  If you keep equipment 
(including edit suites) beyond your allotted time, you 
effectively disadvantage your colleagues.  Blatant misuse of 
equipment privileges will result in loss of access and a lowering 
of your grade.

6. Typing: ALL written assignments must be typed unless noted 
otherwise.  Handwritten assignments will not be accepted.

7. Mailbox theft: Don't leave any assignments in our mailboxes 
unless you have a copy of it-- both tapes and papers.  Things get 
stolen, and mistakes happen.  No credit will be given for 
assignments stolen from a mailbox.


                                   GRADING:

Your final grade will comprise assessment in the following areas:

Completed Video Project               40%  (form and content) 
The Paper Trail                       40%
Crewing                               10% 
Prod. Exercises, Class Participation  10%

"The Paper Trail," as I call it, consists of the written 
assignments specific to your video project.  Depending on whether 
you choose to undertake a narrative or documentary trajectory, you 
will be responsible for handing in the following written 
assignments (percentage of total grade is in parentheses):

 Documentary:                  Narrative:
    Proposal  (2.5)               Proposal  (2.5) 
    Treatment  (2.5)              Treatment  (2.5) 
    Sequence Outline  (5)         Sequence Outline  (5)
    Preproduction Log  (5)        First Draft Script  (7.5) 
    Interview Worksheet  (5)      Shooting Script  (7.5) 
    Shot List  (5)                Shot List  (5)
    Production Schedule  (5)      Production Schedule  (5) 
    Paper Edit  (5)               Production Log/Critique  (5) 
    Production Log/Critique  (5)

These assignments will be evaluated on a 5 point basis.  At the 
end of the semester, progress will be considered, and a letter 
grade will be assigned, representing your cumulative evaluation 
in this area.  You cannot receive a passing grade in this course 
without completing ALL assignments.

 5 =  Excellence.  Fulfills the assignment to the nth degree. 
 4 =  Competence.  Fulfills the assignment.
 3 =  Adequately fulfills the assignment, but needs work.
 2 =  Does not adequately fulfill the assignment.  Needs major
      work.
 1 =  Handed in. Does not fulfill the assignment. 
 0 =  No Credit.


                CRITERIA FOR VIDEO PROJECT/GOALS OF THE CLASS:


1. Subject matter. There are no specific limitations on the 
subject you choose for your project, except that you must be able 
to achieve it within either a documentary or narrative 
trajectory.  If we believe your proposed project is not feasible, 
we will strongly urge you to modify it or choose an alternative.


2. Issues of Representation.  Throughout the semester we will be 
addressing the subject of what it means to represent someone or 
something in visual and aural terms.  There is a political aspect 
to representation, in that you have a certain amount of power over 
someone else's image.  It follows that as videomakers we have a 
certain responsibility that should be exercised in the process.  
Your final project should demonstrate that you have engaged with 
this issue.

3. Consideration of Audience.  Issues concerning the audience 
will also be a focus of this course. Whether you choose a 
documentary or narrative trajectory, your goal will be to design 
a project that communicates a story or message to a broad 
audience--beyond the class itself, and one that may not 
previously have been exposed to your subject.  Your objective is 
to define your audience and reach them in an engaging way, while 
avoiding obstacles that alienate them.  Again, your final project 
should demonstrate that you have engaged with this issue.

4. Consistent Production Values.  The whole tape should be as 
good as your best shot.  In other words, don't use out-of-focus 
footage, footage containing jerky camera movement, footage with 
bad sound or lighting, etc.  If you can't reshoot, consider 
striking the shot if your only coverage of it looks bad.  It will 
bring down the overall level of your tape.

5. Demonstration of Control of the Medium.  Throughout the 
semester you will be adding to your knowledge of visual and aural 
aesthetics and techniques, and will be expected to demonstrate 
your understanding and command of the medium.  This includes: 
*Shot composition, command of focus, zooming, framing, etc.
  Everything in the project should have a reason for being there, 
  including such things as hand-held shots.  Rehearse changes in 
  composition and focus before the shot.
*Audio, lighting and mise en scene are just as important as shot
  composition.  You should demonstrate your proficiency in 
  everything we see and hear in the project.
*Don't fall in love with your footage.  Cut when there's a
  dramatic, logical place to cut. Don't let your shots linger on 
  screen too long, or use shots simply because you shot them. 
  Show us enough to get the point and that's all.
*Don't be afraid not to use something you've shot, even if it
  took a lot of time to shoot.  Be ruthless.  If it doesn't work, 
  lose it.

6. Attention to the Relation between Audio and Picture. It is 
said that the least interesting relation between picture and 
sound is a one-to-one relation, i.e. where the audio duplicates 
the picture--as in a shot of a conversation, where we are always 
shown the person who is talking.  Keep in mind the motivated use 
of the cutaway (varying what we see) and the sound effect 
(varying what we hear).  A relation of contrast between sound and 
image is probably more interesting than a relation of identity.

7. Shoot to Edit. Know how you plan to edit your footage before 
you shoot.

8. Fresh Ideas; A Critical Evaluation of Concept; Complexity. 
*Are you telling your audience something they already know?  If
  so, why?
*What is there in your project to motivate your audience's
  interest?
*What is there in your project that's unique, that expresses
  something individual, different or differently; something we 
  haven't seen before?
*How can you increase the (motivated) complexity of your project?

9. Conceptual Unity and Coherence.  The tape should hold together 
as a whole.  It should be clear why each element (shot, sound, 
sequence, etc.) is included, and what motivates a directoral 
decision.  If your shots are inexplicable, seem out of place, it 
will undermine the audience's confidence in you as a director. 
This doesn't mean you can't be innovative, or surprise or 
challenge your audience, but you have to consider the difference 
between innovation with a thought-out purpose and lazy thinking 
or lack of self-criticism.  Finally, the tape should fulfill the 
terms it sets out for itself.

10. Project Length.  As stated above, your project should run 
between 10 and 15 minutes in length. Anything significantly 
shorter or longer should be cleared in advance with your 
instructors (not at the editing stage).   Next year's project can 
be Civil War II.

11. Equipment and Crew: Working on other director's projects is a 
valuable learning opportunity, and an important aspect of this 
course.  Thus you must use your crew in shooting this project. 
You also must use departmental production and post-production 
equipment in achieving your project, unless you receive 
permission from me to do otherwise.




                              SEMESTER SCHEDULE:

Week 1)
 Lab R 9-1       Course Introduction
                 **PROPOSALS DUE**
--  -    -     -    -     -    -     -    -     -    -     - 
2) Lecture       Course Introduction
  T 9-6          Conceptualization, Proposal, Treatment
(Rosh Hashanah)

READINGS DUE:    Read the Syllabus!
                 Rosenthal, Ch's 1-4
                 Directing, Ch 23, only pp. 233-241

 Lab R 9-8       Intro Cameras
                 TREATMENT DUE
--  -    -     -    -     -    -     -    -     -    -     - 
3) Lecture       Metaphor, Structure
  T 9-13

READINGS DUE:    Rosenthal, Ch's 5-6
                 Dir, Ch's 22 & 27
                 Casting Committee: Dir, Ch 4

Lab R 9-15       Field Monitors/Camera Practice 
(Yom Kippur)     SEQUENCE OUTLINE DUE
--  -    -     -    -     -    -     -    -     -    -     - 
4) Lecture       Point of View: The Hierarchy of Voices
  T 9-20         Preproduction Logs, Scripting Technique

READINGS DUE:    Rosenthal, Ch's 7-8
                 Dir, Ch 2
                 Recommended: Dir, Ch 24 (POV)

 Lab R 9-22      Audio
                 VIDEO PRODUCTION EXERCISE DUE

--  -    -     -    -     -    -     -    -     -    -     - 
5) Lecture       Audio Production Design
  T 9-27         Project Visualization, Interview Design
                 NARR: 1ST DRAFT OF SCRIPT DUE
                 DOC: PREPRODUCTION LOG DUE

READINGS DUE:    "Better Audio--What Is It Anyway?" (packet)
                 Dir, Ch 19 (sound editing)
        For Lab: Millerson: TV Lighting Methods (packet)
                 "Creative Lighting Techniques" (packet)
    Recommended: "Crash Lighting for ENG" (packet)

 Lab R 9-29      Lighting Techniques (Readings due...)
--  -    -     -    -     -    -     -    -     -    -     - 
6) Lecture       Preproduction
  T 10-4         Directing: Covering a scene
                 NARR: SHOOTING SCRIPT
                 DOC: INTERVIEW WORKSHEET

READINGS DUE:    Dir. Ch's 10-11
                 Bring Reading Packet to lecture

 Lab R 10-6      Editing I
--  -    -     -    -     -    -     -    -     -    -     - 
7) Lecture       Directing: Working with talent and crew
  T 10-11        Editing Techniques: timing the transition
                 SHOT LIST DUE

                 NARRATIVE PROJECTS BEGIN REHEARSALS
                 EARLY BIRD GROUP BEGINS SHOOTING
                 (Shot List & Prod Schedule Due)

READINGS DUE:    Dir, Ch 12
                 Rosenthal, Ch 12
                 Dir, Ch's 13, 14 (pp 153-57 only), and 15

 Lab R 10-13     Editing II
                 PRODUCTION SCHEDULE DUE--GROUP 1
--  -    -     -    -     -    -     -    -     -    -     - 
8) Lecture       The Paper Edit
  T 10-18        Screen Student projects

READINGS DUE:    Directing the Documentary, Ch 9-10 (packet)
                 Suggested: Rosenthal, Ch 15, writing narr. (D)

 Lab R 10-20     PRODUCTION SCHEDULE DUE--GROUP 2
                 GROUP 1 SHOOT
--  -    -     -    -     -    -     -    -     -    -     - 
9) Lecture       Production Stories; screen raw footage
  T 10-25        Screen Student Projects

 Lab R 10-27     A/B Edit Exercise practice, Group 1
                 PRODUCTION SCHEDULE DUE--GROUP 3
                 GROUP 2 SHOOT
                 A/B EDIT EXERCISE DUE, EARLY BIRD
--  -    -     -    -     -    -     -    -     -    -     - 
10) Lecture      Production Stories; screen raw footage
  T 11-1         Screen Student Projects


 Lab R 11-3      A/B EDIT EXERCISE DUE, GROUP 1 & EARLY BIRD
                 GROUP 1 EDIT    Group 1 Paper Edit Due (Doc) 
                 GROUP 3 SHOOT
--  -    -     -    -     -    -     -    -     -    -     - 
11) Lecture      Production Stories; screen raw footage
  T 11-8         Screen Student Projects

 Lab R 11-10     A/B EDIT EXERCISE DUE, GROUP 2
                 GROUP 2 EDIT   Group 2 Paper Edit Due (Doc)
--  -    -     -    -     -    -     -    -     -    -     - 
12) Lecture      Production Stories; screen raw footage
  T 11-15        Screen Student Projects

 Lab R 11-17     A/B EDIT EXERCISE DUE, GROUP 3
                 GROUP 3 EDIT  Group 3 Paper Edit Due (Doc)
--  -    -     -    -     -    -     -    -     -    -     - 
13) Lecture      TBA
  T 11-22

    R 11-24   --  THANKSGIVING
--  -    -     -    -     -    -     -    -     -    -     - 
14) Lecture      Screenings--Early Bird and Group 1
  T 11-29        EARLY BIRD & GROUP 1 PROJECTS DUE

 Lab R 12-1      Screenings--Early Bird and Group 1
                 T.A. Evaluations
--  -    -     -    -     -    -     -    -     -    -     - 
15) Lecture      Screenings--Group 2
  T 12-6         GROUP 2 PROJECTS DUE
                 Lecture Evaluations

 Lab R 12-8      Screenings--Group 2
--  -    -     -    -     -    -     -    -     -    -     - 
16) Lecture      Screenings--Group 3
  T 12-13        GROUP 3 PROJECTS DUE

 Lab R 12-15     Screenings--Group 3
                 PRODUCTION LOGS/CRITIQUE DUE
 (no late materials accepted after this date)
--  -    -     -    -     -    -     -    -     -    -     -
Chad Dell, cedell@students.wisc.edu